New York Agency Blog

AD:60 Helps ‘Eat This, Not That!’ to Guide You Towards Healthier Meals

AD:60 Helps ‘Eat This, Not That!’ to Guide You Towards Healthier Meals

January 13th, 2012

In 2007 the first Eat This, Not That! (ETNT) book was published, 5 years later it has become a cultural phenomenon with the franchise selling over 8 million copies. ETNT was first introduced in the form of a Men's Health magazine column written by David Zinczenko and Matt Goulding, and soon adapted into a book version published by Rodale Inc. It wasn't long before these engaging books spun off into a series of top rated iPhone Apps.

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Eat This, Not That! Restaurant App Now Available For Download Via Android Market

Eat This, Not That! Restaurant App Now Available For Download Via Android Market

January 9th, 2012

Android has released the restaurant edition of the Eat This, Not That! App — just in time for the New Year's Resolution slump! This app is great for those who, well, let's just say aren't Rachel Ray when it comes to cooking.

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AD:60 x Men’s Health Bring You He Said She Said iPhone App

AD:60 x Men’s Health Bring You He Said She Said iPhone App

January 6th, 2012

Would you rather have to deal with having bad breath or bad body odor? Bad Breath? Good answer. Now see how the opposite sex responds.

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We’re Hiring: Web Developer at AD60 and Editor at MyBankTracker.com

We’re Hiring: Web Developer at AD60 and Editor at MyBankTracker.com

January 1st, 2012

AD60 is on the hunt for a world-class web developer and a web editor to join our team here in our Brooklyn office. Obviously, as any company would say, we are looking for only the best of the best. We have outlined a few of the requirements for the jobs, but those who apply should know that individual will work closely with the upper management team to further evolve our client projects and the MyBankTracker.com editorial experience.

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Print is Alive! Introducing Little Printer

Print is Alive! Introducing Little Printer

December 6th, 2011

It seems like everything is done electronically these days, but this has not deterred London-based design studio BERG from creating the Little Printer.

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Advertisers turn to Webcams to Guage Interest

Advertisers turn to Webcams to Guage Interest

November 26th, 2011

One of the main reasons online ads caught the attention of marketers was its ability to provide measurable results. Now, almost all forms of media are measurable and so it only makes sense that digital marketing would once again push the limits. Imagine webcams spotting your gaze and reaction, eliminating the need for a click.

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Address Is Approximate: Google Maps Stop Motion

Address Is Approximate: Google Maps Stop Motion

November 26th, 2011

Its amazing how comfortable we become with technology to forget how powerful the things around us truely are. Maybe its this reason that this Google Street View stop motion animation short reminds us how awesome Google Maps really is.

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Subway Ads, Street Art and Jelly Beans: Favorite Videos of the Month

Subway Ads, Street Art and Jelly Beans: Favorite Videos of the Month

November 20th, 2011

Most of the time when we write for AD60, its about our work, a crazy campaign we saw or a cultural move the company has made. Well, this week we figured we keep it light and just share some of our favorite ad campaigns captured on video and a few others as well.

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“Whoa” is All We Can Say After This Ad

“Whoa” is All We Can Say After This Ad

November 4th, 2011

Whoa. There are so many things to say about this campaign we don't even know where to begin. To start, it's a totally awesome concept, which matches its product perfectly.

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Carleton University Targets Future Students

Carleton University Targets Future Students

November 3rd, 2011

For universities and colleges throughout North America, recruiting new students, and we're not talking about sports athletes, is an important part of a school's ability to grow. As younger generations begin to shift from laptop to mobile, an institutions need to keep in tune becomes even more important. 

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