New York Interactive Agency Blog Post

Lady Gaga Remix for Mugler 2011 Fall/Winter Fashion Show

January 23rd, 2011

If you are one of the 7 million followers who keeps up with Lady Gaga’s antics, then you have no doubt read her collection of tweets publicizing the label, now only known as Mugler.

Mugler creative director Nicola Formichetti’s debuted his first menswear show, which took place in Paris last Wednesday.  Along with the “out there” type clothing, the fashion show also offered attendees a glimpse into the new brand image through a custom video.  Shot in Montreal by photographer Mariano Vivanco, the video also carries new sounds from pop music’s femme fatal Lady Gaga.

As a thank you for being her personal stylist for the past few years, Laga Gaga created an synth-heavy beat mixed with German lyrics. The assumption is that this track will appear on Gaga’s upcoming album Born This Way due out May 23, 2011.

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